It also didn’t become the next new Instagram and is now No. App Store.Īnother app, Dispo, delayed the release of your digital snaps to give itself a nostalgic feel, but aimed itself at a generation that has never known what it’s like to wait for prints. 87 in the Photo & Video category on the U.S. It has since seen its popularity fade and is now No.
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Poparazzi - an app that turned Instagram’s tagging feature into its entire premise - hyped itself to the top of the App Store using a series of growth hacks not too long ago. Other apps, like Minutiae and BeReal, have also experimented with unique photo-sharing experiences in an attempt to lure users away from Instagram with varying degrees of success. There is some demand for new photo-sharing apps among younger users who are getting fed up with Instagram’s constant changes, its cramming in of new features like Reels and Shopping, and its overly-polished creator content.
Plus, while Minutiae would allow users to browse strangers’ photos from around the world BeReal more squarely aims itself at groups of real-life friends. And we’ve seen many apps and products over the years offering similar social experiences where only one actually becomes the breakout success for its time. Unfortunately, though, ideas aren’t patents. Minutiae co-founder Martin Adolfsson recently lamented to TechCrunch that BeReal “borrowed pretty heavily” from his idea while touting its authenticity, much to his distress. An app called Minutiae, launched in 2017, helped pioneer the same concept BeReal is now capitalizing upon: alerts that instruct users to snap whatever it is they’re doing now.
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